Branding, Identity Design

Fig Deli

Yasser Youssef is the chef and owner of Fig Deli in Victoria, BC. At FOE Creative we have been heading over to Fig for lunch for quite some time. Their food is amazing and the taste is hard to beat; our favorite is the chicken shawarma. So needless to say we were excited when Yasser approached us about our branding services. The concept we came up with reflects the unique food and style of Fig Deli. Fresh, memorable and tasteful. Head over to Fig Deli on the corner of Shelbourne and Cedar Hill Cross Rd to check out their new look, and to pick up some great food. Photos: Dean Azim